Contact
Allyson Hester
Program Manager,
Innovation Gateway
allyhester@uga.edu
128 Terrell Hall
210 Spring Street
Athens, GA 30602
September 17 – October 29
Tuesdays, 4-7 p.m.
The fall 2024 Innovation Bootcamp program will examine the unique challenges faced by veteran innovators and entrepreneurs.
Curriculum will include a mixture of learning sessions, group projects, and one-on-one coaching.
The program will be held at the Delta Innovation Hub, UGA’s faculty startup incubator, located at 210 Spring St., Athens, GA 30602.
Session 1: September 17 – Entrepreneurship: The Journey of Self; Identifying your “Why”
- Identify your “Why” and pitch application
- Market Research and Identifying your Customer
Session 2: September 24 – Marketing & Branding Workshops
- Workshop Breakouts (choose and rotate through three 45-minute sessions)
- Collaborations, Content, and Creative Marketing
- How to Define your Brand
- Customer Journey through Google Business and Website
- Sustainable Marketing for the Busy Entrepreneur
- Marketing Plan/Strategy through Ideation
- Marketing Strategies besides Social Media
- Marketing & Branding Panel Q&A
Session 3: October 1 – Pitching & Leadership Self-Assessment
- Storytelling Your Pitch
- Working Genius Assessment & Activities
Session 4: October 8 – Down to Business Workshops
- Workshop Breakouts (rotate through three 45-minute sessions)
- The Mechanics of Starting a Business
- Law and Liability
- Leaning into your community/finding funding
- Your Business Operating System
- Financial management/maximizing financial growth
- Best practices in grant/loan application
- One Page Business Plan
- Q&A (All)
Session 5: October 15 – Customer Discovery, Lean Canvas Business Plan, Finding Funding/Entrepreneurship Opportunities for Veterans
- Customer Discovery & Lean Business Plan & Value proposition
- Veteran Resources Panel
Session 6: October 22 – Challenges of Entrepreneurship & Pitch Practice Rotations
- Overcoming Challenges of Entrepreneurship
- Pitch Practice Circles
Session 7: October 29 – Pitch Event and Next Steps
- Pitch Event
- Celebration and Next Steps
February 3 – March 17
The spring 2025 Innovation Bootcamp program will examine the unique challenges faced by female innovators and entrepreneurs.
Curriculum will include a mixture of learning sessions, group projects, and one-on-one coaching.
The program will be held at the Delta Innovation Hub, UGA’s faculty startup incubator, located at 210 Spring St., Athens, GA 30602.
Session 1: February 3– Entrepreneurship: The Journey of Self; Identifying your “Why”
- 4:00pm – 4:30pm: Dinner and networking + Program Introduction
- 4:30pm – 5:00pm: Cohort introductions
- 5:00pm – 5:40pm: Identify your “Why” and pitch application
- 5:40pm – 5:50pm: Break
- 5:50pm – 6:20pm: Trust your Team activity
- 6:20pm – 7:00pm: Entrepreneurship: The Journey of Self
Session 2: February 10 – Marketing & Branding
- 4:00pm – 4:10 Welcome
- 4:15pm – 6:15pm: Workshop Breakouts (choose and rotate through three 40-minute sessions)
- Collaborations, Content, and Creative Marketing
- Basic Graphic Design or How to Tell Your Brand Story
- Sustainable Marketing for the Busy Entrepreneur
- Tailoring Communication to your Audience & Using ChatGPT
- Market Research and Identifying your Customer
- 6:15pm – 6:45pm: Marketing & Branding Panel Q&A
Session 3: February 17 – Pitching & Thriving as a Female Entrepreneur
- 4:00pm – 5:00pm: The Power of Storytelling in/with Your Pitch
- 5:00pm – 6:15pm: Thriving as a Female Entrepreneur panel
- 6:15pm – 7:00pm: Small Group Sessions/Dinner with Panelists
Session 4: February 24 – Down to Business Workshops
- 4:00pm – 6:30pm: Workshop Breakouts (rotate through four 30-minute sessions)
- The Mechanics of Starting a Business
- Law and Liability
- Leaning into your community/finding funding
- Financial management overview
- Succession planning & hiring
- One Page Business Plan
- 6:30pm – 7:00pm: Q&A
Session 5: March 3 – Customer Discovery, Lean Canvas Business Plan, Finding Funding
- 4:10pm – 4:50pm: Customer Discovery
- 4:50pm – 5:00pm: Break
- 5:00pm – 5:45pm: Lean Canvas Business Plan
- 5:45pm – 7:00pm: Finding Funding Panel
Session 6: March 10 – Entrepreneurship Challenges for Females & Pitch Practice Rotations
· 4:00pm – 4:45pm: Survival Kit of Entrepreneurship for Females
- 5:00pm – 7:00pm: Practice & pitch coaching
Session 7: March 17 – Pitch Event and Next Steps
- 4:00pm – 4:45pm: Keynote speaker
- 4:45pm – 5:15pm: Dinner
- 5:15pm – 7:00pm: Pitch Event & Celebration and Next Steps